Our Work
Majestic New Zealand
Hospitality | Social Media Engager Package
Majestic New Zealand partnered with CC Digital to revitalise its social media presence after a period of inconsistent activity. The objective was to increase brand awareness, maintain a consistent online presence and showcase the quality, ambience and customer experience across three Auckland cafe locations.
The Challenge
The brand needed a social media strategy that would:
Build a consistent posting schedule
Increase brand awareness and visibility
Showcase the quality of its food, coffee and service
Maintain a cohesive brand identity across multiple locations
Our Strategy
We developed a tailored social media strategy to guide the first three months of content. This provided a clear roadmap for both creative direction and measurable business objectives.
Our strategy included: Audience profiling, Competitor analysis, SWOT analysis, SMART goals, Content pillars and Monthly content planning.
What We Delivered
We created and managed content across all three Majestic locations, including:
Monthly content calendars
Food and lifestyle photography
Short-form (Reel) video production
Social Media graphics
Monthly reporting and performance insights
CONTENT SHOWCASE
Majestic at Mānawa Bay
Majestic Cafe - Whangaparāoa
Majestic Cafe - Howick Village
Results
Through a consistent content strategy and ongoing social media management, Majestic achieved:
Increased organic content visibility and reach
Higher audience engagement across social media platforms
Growth in profile activity and customer interactions
A stronger, more consistent brand presence online
By combining strategy, high-quality content and ongoing performance analysis, we helped Majestic build a more engaging social media presence that continues to strengthen brand awareness and connect with both existing and new customers.
Services Provided
Social Media Strategy
Content Planning
Graphic Design
Instagram Reels
Community Management
Basic Photography & Videography
Analytics & Reporting